Say More With Your Words
What is Custom Typography?
Custom typography is a great way to draw attention to headlines, book covers, posters, etc. A custom font or hand lettering can really set the tone for a reader and determine whether or not they are interested in reading any supporting material.
About My Approach
When designing custom pieces, I like to consider who my audience is and how I want them to feel. From there, I take my time and develop a relationship between the letters and meaning behind the phrase.